.0095% ?

Last week I attended the CASE/NAIS conference in San Francisco. As usual CASE did an extraordinary job with the logistics of moving around over 1000 fundraisers. I still scratch my head sometimes regarding my peers who do the actual content planning. This was a gathering of fundraisers with multiple levels of experience. Of the 105 topics to choose from 1, yes ONE, was on how to actually ask for money. The (New) Science of Philanthropy will explore in depth over the coming months the three key elements needed to be successful in the business of raising money. Every advancement office needs to be able to FIND leadership prospects, you need to ASK for their support and you need to RETAIN these key financial partners. How can a fundraising conference only invest .0095% on the topic of how to ask for money? The (New) Science requires new competence in the business of raising money in 2012. In Orlando it all began with a mouse. In the business of asking for money, it all begins with an ask, .0095% is a testament to the way things have always been done.

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The (New) Science Has Landed

I would like to thank everyone for their feedback of this CASE/NAIS presentation. Please check back for a live version that will be posted shortly. I really look forward to your observations and comments.  If you have any questions please give me a shout. Thanks again for making the time to stop by.

 

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The New Science of Philanthropy by Jay Goulart is licensed under a Creative Commons Attribution-NoDerivs 3.0 Unported License.
Based on a work at jaygoulart.com.